Barnes and Noble Discount

ble Announces Special Savings on NOOK^® Devices Purchased with a MasterCard^® Card for a Limited Time

The Perfect Gift for Father’s Day and Graduation, Save $20 on NOOK Color^™ or NOOK Simple Touch^™

For a Limited Time NOOK Simple Touch Offered at $79, Our Lowest Price Ever

New York, New York – June 7, 2012 – Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, today announced a special savings offer, just in time for Father’s Day and Graduation. Starting Thursday June 7, 2012, through Sunday June 17, 2012, customers will save $20 on a new NOOK Color or NOOK Simple Touch when they use their MasterCard card. During this amazing limited time offer, NOOK Color will be available for only $149 and NOOK Simple Touch is being offered at $79, our lowest price ever for both devices. This offer is available at all of Barnes & Noble’s nearly 700 stores nationwide and online at www.nook.com. In-store customers will receive the discount via a printable coupon, while online customers at www.nook.com will use a coupon code provided at time of purchase.

NOOK devices are the perfect choice for anyone who wants access to their favorite reads anywhere they go. The award-winning NOOK Color is the best value in the tablet market at only $169, but for a limited time it’s available for $149, our lowest price ever, when customers purchase with a MasterCard card during this offer. Featuring a stunning 7-inch VividView^™ Color touchscreen, NOOK Color is ideal for reading a wide variety of content including books, enhanced books, immersive children’s picture books, an expansive collection of interactive magazines, comics, newspapers and more. NOOK Color also offers the most-requested tablet features, including access to top video and music services, high-quality NOOK Apps^™, built-in e-mail, and an enhanced Web experience.

Customers seeking a simple,easy-to-use, dedicated reading experience will love NOOK Simple Touch – an ultra-light, portable 6-inch eReader with the most-advanced E Ink^® Pearl display and the longest-lasting battery life of up to 2 months on a single charge. This award-winning device is normally available for only $99, but for a limited time it will be $79, our lowest price ever, when purchased using a MasterCard card. With a simple tap, NOOK Simple Touch is intuitive and easy to navigate, shop and read. NOOK Simple Touch was also named the “Best e-ink reader” by CNET.

For those last-minute Father’s Day shoppers, Barnes & Noble.com is offering all customers free express and free expedited shipping of any NOOK device. The free express shipping is available from June 9 through June 12.  The free expedited shipping is available from June 12 through June 14. Both options will help to ensure delivery of a new NOOK in time for Father’s Day.

With all NOOK products, customers can shop Barnes & Noble's expansive NOOK Store^™ of more than 2.5 million digital titles. In addition, Barnes & Noble offers always free in-store NOOK support for customers to set up and learn how to use their new device face-to-face with friendly neighborhood NOOKsellers^™.